Aging is not something to hide — it’s something to honour.
Silvina LONDON, founded by renowned grey-hair influencer Silvina Neder, was created to empower people to embrace their natural silver strands with pride. Built on the message that aging is beautiful, powerful and deeply personal, the brand offers a premium haircare experience crafted especially for grey, silver and blonde hair.
Using 92% natural ingredients, Silvina LONDON’s shampoo and conditioner nourish, protect and revitalise hair that deserves thoughtful care. With gentle yet effective formulations, they help reduce yellow tones, enhance brightness, and bring softness and shine back to every silver strand.
A Haircare Line Made for Grey, Silver & Blonde Hair
Silvina LONDON understands the unique needs of lighter hair tones. That’s why every product is crafted to support scalp health and deliver exceptional hydration while helping hair look its radiant best.
Key Benefits
- 💜 Neutralises unwanted brassiness & yellow tones
- 🌿 Made with 92% natural, clean, conscious ingredients
- ✨ Enhances the natural luminosity of grey, silver & blonde hair
- 💧 Deeply nourishes and hydrates without heaviness
- 😌 Gentle formulas suitable for everyday use
- 🌱 Supports healthy aging with restorative plant-based actives
- 👩🦳 Created by someone who understands the grey hair journey firsthand
This is haircare designed to celebrate who you are — at every stage of life.
Why Silvina LONDON Stands Out
Choosing Silvina LONDON means choosing a brand rooted in authenticity, quality and confidence.
- ✔ Founded by a leading voice in the grey-hair community
- ✔ Premium ingredients that prioritise scalp health and hydration
- ✔ Clean, effective formulas aligned with conscious beauty trends
- ✔ Products created for real people embracing real beauty
- ✔ A mission grounded in empowerment, acceptance & modern aging
Silvina LONDON is more than a haircare brand — it’s a movement.
Brand Heritage & Values
Silvina LONDON was born from Silvina Neder’s personal journey toward embracing her natural grey hair and inspiring thousands to love their silver. Her mission has always been to show that beauty does not diminish with age — it evolves.
The brand champions self-acceptance, authenticity, sustainability and confidence, offering products that nurture hair while honouring individuality. Every formula reflects Silvina’s values: natural, high-quality ingredients, ethical production and a message of empowerment for all.
